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As consultants, it's our job to speak up, be genuine, and own our mistakes.
Have you ever had a vision that seemed so abundantly clear that it didn’t even cross your mind that someone...
If you really want to create a good user experience, you need to pay attention to the small things. Those...
Customers are the driving force behind business strategy. It’s no longer enough to have a product that functions — there...
In farming, the precision agriculture ecosystem relies heavily on agronomic advisers, and software companies aren’t capitalizing on the existing gaps....
Focusing on these tangible items allows us to easily measure successes and failures, but are these really the best measurements...
In the end, I don’t really care what you call it: sympathy, empathy, compassion, love, understanding. I’m just calling on...
Chick-fil-A has established themselves as an organization who focuses on culture and values. They disrupt the old way of thinking...
Knowing your target users is the key to a great user experience. You simply can’t design a custom experience unless...